Nieuwsportaal verantwoordelijk voor commentaar op artikel

EHRM 19 februari 2013, applicatienr. 64569/09 (Delfi AS tegen Estonia)

Delfi is een nieuwsportaal op internet dat tot 330 artikelen publiceert per dag. Delfi is één van de grootste nieuwsleveranciers van Estland. Onder de artikelen kan door lezers commentaar worden geleverd. Hierbij is vermeld dat het 'beschaafd' moet blijven. De site heeft een woordfilter. Ook wordt een notice and take down procedure gehanteerd. Op Delfi is een artikel gepubliceerd genaamd "SLK vernietigt geplande ijsweg", hierin wordt bericht over een pontservice die de ijswegen, openbare wegen in de winter over ijs, gaan vernietigen. Door lezers is veel negatief commentaar geleverd in de commentaarsectie van het artikel, waaronder persoonlijke bedreigingen.

Het hof oordeelt dat Delfi betere maatregelen met betrekking tot het commentaar had moeten nemen. Dit is niet de eerste keer dat er zoveel negatief commentaar op een artikel wordt geleverd. Het gaat hier om een beperking van de vrijheid van meningsuiting van artikel 10 EVRM. Dit recht kan beperkt worden als er aan een aantal voorwaarden is voldaan. Volgens het hof was de maatregel voorgeschreven bij wet, is er sprake van een legitiem doel, namelijk het beschermen van de rechten en reputatie van anderen, en is de beperking noodzakelijk in een democratische samenleving.

Het hof overweegt dat Delfi zijn succes dankt aan de commentaren geleverd bij een artikel. Delfi moet daar dan ook enige verantwoordelijkheid voor hebben, ook nu het erg lastig is de commentator aan te spreken. Delfi moet zorgen dat het commentaar niet uit de hand loopt. Nu dit niet gelukt is, mocht de Estlandse rechter haar veroordelen. De opgelegde boete was proportioneel en gerechtvaardigd.

(ii) Application of the principles to the present case
84. Turning to the present case, the Court notes at the outset that there is no dispute that comments posted by readers in reaction to the news article published on the applicant company’s Internet news portal were of a defamatory nature. Indeed, the applicant company promptly removed the comments once it was notified by the injured party, and described them as “infringing” and “illicit” before the Court. However, the parties’ views differ as to whether the applicant company’s civil liability for the defamatory comments amounted to a disproportionate interference with its freedom of expression. In other words, the question is whether the applicant company’s obligation, as established by the domestic judicial authorities, to ensure that comments posted on its Internet portal did not infringe the personality rights of third persons was in accordance with the guarantees set out in Article 10 of the Convention.

85. In order to resolve this question, the Court will proceed to analyse in turn a number of factors which it considers to be of importance in the circumstances of the present case. Firstly, the Court will examine the context of the comments, secondly, the measures applied by the applicant company in order to prevent or remove defamatory comments, thirdly, the liability of the actual authors of the comments as an alternative to the applicant company’s liability, and fourthly the consequences of the domestic proceedings for the applicant company.

86. The Court notes that the news article published on the Delfi news portal addressed a topic of a certain degree of public interest. It discussed a shipping company’s moving its ferries from one route to another and in doing so breaking the ice at potential locations of ice roads, as a result of which the opening of such roads – a cheaper and faster connection to the islands compared to the company’s ferry services – was postponed for several weeks. The article itself was a balanced one, a manager of the shipping company was given the opportunity to provide explanations, and the article contained no offensive language. Indeed, the article itself gave rise to no arguments about defamation in the domestic proceedings. Nevertheless, the article dealt with the shipping company’s activities that negatively affected a large number of people. Therefore, the Court considers that the applicant company, by publishing the article in question, could have realised that it might cause negative reactions against the shipping company and its managers and that, considering the general reputation of comments on the Delfi news portal, there was a higher-than-average risk that the negative comments could go beyond the boundaries of acceptable criticism and reach the level of gratuitous insult or hate speech. It also appears that the number of comments posted on the article in question was above average and indicated a great deal of interest in the matter among the readers and those who posted their comments. Thus, the Court concludes that the applicant company was expected to exercise a degree of caution in the circumstances of the present case in order to avoid being held liable for an infringement of other persons’ reputations.

87. As regards the measures applied by the applicant company, the Court notes that, in addition to the disclaimer stating that the writers of the comments – and not the applicant company – were accountable for them, and that it was prohibited to post comments that were contrary to good practice or contained threats, insults, obscene expressions or vulgarities, the applicant company had two general mechanisms in operation. Firstly, it had an automatic system of deletion of comments based on stems of certain vulgar words. Secondly, it had a notice-and-take-down system in place according to which anyone could notify it of an inappropriate comment by simply clicking on a button designated for that purpose, to bring it to the attention of the portal administrators. In addition, on some occasions the administrators of the portal removed inappropriate comments on their own initiative. Thus, the Court considers that the applicant company cannot be said to have wholly neglected its duty to avoid causing harm to third parties’ reputations. Nevertheless, it would appear that the automatic word-based filter used by the applicant company was relatively easy to circumvent. Although it may have prevented some of the insults or threats, it failed to do so in respect of a number of others. Thus, while there is no reason to doubt its usefulness, the Court considers that the word-based filter as such was insufficient for preventing harm being caused to third persons.

88. The Court has further had regard to the notice-and-take-down system as used by the applicant company. Indeed, the question of whether by applying this system the applicant company had fulfilled its duty of diligence was one of the main points of disagreement between the parties in the present case. The Court firstly notes that the technical solution related to the Delfi portal’s notice-and-take-down system was easily accessible and convenient for users – there was no need to take any steps other than clicking on a button provided for that purpose. There was no need to formulate reasons as to why a comment was considered inappropriate or to send a letter to the applicant company with the pertinent request. Although in the present case the interested person did not use the notice-and-take-down feature offered by the applicant company on its website, but rather relied on making his claim in writing and sending it by mail, this was his own choice, and in any event there is no dispute that the defamatory comments were removed by the applicant company without delay after receipt of the notice. Nevertheless, by that time the comments had already been accessible to the public for six weeks.

89. The Court notes that in the interested person’s opinion, shared by the domestic courts, the prior automatic filtering and notice-and-take-down system used by the applicant company did not ensure sufficient protection for the rights of third persons. The domestic courts attached importance in this context to the fact that the publication of the news articles and making public the readers’ comments on these articles was part of the applicant company’s professional activity. It was interested in the number of readers as well as comments, on which its advertising revenue depended. The Court considers this argument pertinent in determining the proportionality of the interference with the applicant company’s freedom of expression. It also finds that publishing defamatory comments on a large Internet news portal, as in the present case, implies a wide audience for the comments. The Court further notes that the applicant company – and not a person whose reputation could be at stake – was in a position to know about an article to be published, to predict the nature of the possible comments prompted by it and, above all, to take technical or manual measures to prevent defamatory statements from being made public. Indeed, the actual writers of comments could not modify or delete their comments once posted on the Delfi news portal – only the applicant company had the technical means to do this. Thus, the Court considers that the applicant company exercised a substantial degree of control over the comments published on its portal even if it did not make as much use as it could have done of the full extent of the control at its disposal.

90. The Court has also had regard to the fact that the domestic courts did not make any orders to the applicant company as to how the latter should ensure the protection of third parties’ rights, leaving the choice to the applicant company. Thus, no specific measures such as a requirement of prior registration of users before they were allowed to post comments, monitoring comments by the applicant company before making them public, or speedy review of comments after posting, to name just a few, were imposed on the applicant company. The Court considers the leeway left to the applicant company in this respect to be an important factor reducing the severity of the interference with its freedom of expression.

91. The Court has taken note of the applicant company’s argument that the affected person could have brought a claim against the actual authors of the comments. It attaches more weight, however, to the Government’s counter-argument that for the purposes of bringing a civil claim it was very difficult for an individual to establish the identity of the persons to be sued. Indeed, for purely technical reasons it would appear disproportionate to put the onus of identification of the authors of defamatory comments on the injured person in a case like the present one. Keeping in mind the State’s positive obligations under Article 8 that may involve the adoption of measures designed to secure respect for private life in the sphere of the relations of individuals between themselves (see Von Hannover (no. 2), cited above, § 98, with further references), the Court is not convinced that measures allowing an injured party to bring a claim only against the authors of defamatory comments – as the applicant company appears to suggest – would have, in the present case, guaranteed effective protection of the injured person’s right to private life. It notes that it was the applicant company’s choice to allow comments by non-registered users, and that by doing so it must be considered to have assumed a certain responsibility for these comments.

92. The Court is mindful, in this context, of the importance of the wishes of Internet users not to disclose their identity in exercising their freedom of expression. At the same time, the spread of the Internet and the possibility – or for some purposes the danger – that information once made public will remain public and circulate forever, calls for caution. The ease of disclosure of information on the Internet and the substantial amount of information there means that it is a difficult task to detect defamatory statements and remove them. This is so for an Internet news portal operator, as in the present case, but this is an even more onerous task for a potentially injured person, who would be less likely to possess resources for continual monitoring of the Internet. The Court considers the latter element an important factor in balancing the rights and interests at stake. It also refers, in this context, to the Krone Verlag (no. 4) judgment, where it found that shifting the defamed person’s risk to obtain redress for defamation proceedings to the media company, usually in a better financial position than the defamer, was not as such a disproportionate interference with the media company’s right to freedom of expression (see Krone Verlag GmbH & Co. KG v. Austria (no. 4), no. 72331/01, § 32, 9 November 2006).

93. Lastly, the Court notes that the applicant company was obliged to pay the affected person the equivalent of EUR 320 in non-pecuniary damages. The Court is of the opinion that this sum, also taking into account that the applicant company was a professional operator of one of the largest Internet news portals in Estonia, can by no means be considered disproportionate to the breach established by the domestic courts.

94. Based on the above elements, in particular the insulting and threatening nature of the comments, the fact that the comments were posted in reaction to an article published by the applicant company in its professionally-managed news portal run on a commercial basis, the insufficiency of the measures taken by the applicant company to avoid damage being caused to other parties’ reputations and to ensure a realistic possibility that the authors of the comments will be held liable, and the moderate sanction imposed on the applicant company, the Court considers that in the present case the domestic courts’ finding that the applicant company was liable for the defamatory comments posted by readers on its Internet news portal was a justified and proportionate restriction on the applicant company’s right to freedom of expression.

There has accordingly been no violation of Article 10 of the Convention.